How 3D Printers Can Trigger the Market Through Overseas Crowdfunding
【Presentation Outline】
1.From “Function Leadership” to “Scene Breaking Circle” - The New Logic of Product Definition
2.Crowdfunding as a springboard to global cold launch and user validation
3.Content-driven growth, speaking complex technology to those who know how to understand it
4.From crowdfunding to branding, creating a replicable path to the sea
【Biography】
12 years of experience in global crowdfunding, managing 50+ million dollar projects with cumulative fundraising of over $200 million.
10+ years of experience in marketing and overseas advertising, focusing on hardware overseas and user growth.
Led the team to serve 400+ brands in overseas crowdfunding, and created benchmark cases in multiple categories.